Dealers Don’t Know How To Inspect Their Vendor Data

As I write this article January is almost over.  Dealers have set sales goals for 2015 and are executing on their sales and marketing plans. If you ask an automotive dealer if they will hit their year-end goals today, they will most likely answer yes. They know their...

2015 Is The Year of The Auto Dealer

By Brian Pasch I’ll go on record to state that 2015 will be The Year of the Auto Dealer. This is the year that automotive franchise dealers take back their businesses. This is the year that Dealer Principals will realize that they must dramatically change their...