VistaDash, in conjunction with its parent company, PCG Companies, is pleased to announce that the first location of the Automotive Engagement Conference Tour will be Atlanta, Georgia. The event will be held on March 23, 2017 at the Marriott Century City Hotel.

The AEC, a seven-city national tour aimed at teaching automotive dealers how to: 1) Leverage Google Analytics to capture all online conversions, 2) Measure online consumer engagement to eliminate Bots, Blunders, and Bloat, and 3) Upgrade sales processes and attribution models to sell more cars in a digital age. Following the first tour date in Atlanta, the AEC will feature events in Detroit, Tysons Corner, VA, Dallas, East Rutherford, NJ, Los Angeles, and Chicago through June, with additional date requests being considered.

The AEC Tour was created based on results from the PCG Engagement Project, a nationwide movement to empower dealers to hold all marketing agencies, website providers, third-party website tools, and OEM approved vendors to a single set of metrics that are easily inspected and actionable. Newly appointed President of VistaDash, Dan Moore, will be representing the brand at the AEC Tour, speaking about the benefits of tracking the new engagement metrics created by PCG Companies in VistaDash.

Tickets to attend in Atlanta and the locations that follow are $50 per person. Attendees will leave with over $300 worth of educational resources, featuring two new books from PCG Companies along with access to online training courses in Google Analytics and Online Marketing for Managers.

To learn more, please visit: